FOUNDED & DESIGNED BY KALEE ROGERS
With a deep passion for fitness, Kalee knows firsthand how quality apparel can elevate your workout and fuel your confidence. She’s committed to creating pieces that not only perform but also inspire. Beyond her dedication to fitness, Kalee’s love for faith and fashion guides her vision for Day 1 Fitness Apparel.
FITNESS
Kalee has always embraced daily workouts as a way to fuel her spirit, boost her confidence, and inspire others to believe in their own potential.
FAITH
Kalee’s faith is her foundation, guiding her daily life and fueling her commitment to inspire others.
FASHION
Passionate about fashion, Kalee enjoys curating stylish, trendy outfits that make you feel confident and look great for any occasion. She loves sharing her favorite finds with her friends and followers.
SHOP OUR MALIBU COLLECTION
At Day 1, we believe in the power of progress, no matter where you start. Our apparel is designed to support you in every move, helping you look and feel your best as you step into your strength and embrace the journey ahead.
